Customer Persona Template
Who is your ideal client?
Establishing an "ideal client" for your business can help you target your marketing efforts—and make your more effective at finding new leads.
How It Works
Click the button below, which will take you to our Customer Persona Profile Template checkout page. Once you've checked out, you'll be able to easily download our template right to your phone or computer.
Working within a niche market? Trying to branch out and reach new types of people? Does your business have specific parameters? Once you download the template, you’re free to make customizations that fit your business’s unique marketing needs.
Once you get your template set up, start filling it out! We'll help you think through various aspects of your ideal client's persona, including their wants and needs, where (and how) they're searching for businesses like yours, and the best ways to reach them in your marketing.
Once you understand your ideal or typical client a little better, you're one big step closer to figuring out how to target your marketing efforts to reach them—thus gaining new leads and new clients!
Imagine targeting your marketing to reach your ideal client
Marketing works best when its targeted to reach specific demographics of people. So, how do you know which demographic or type of clientele is going to be best-suited for your business?
One way is to create a customer persona. This can help you understand your ideal or typical client a little better—including what they're looking for when they search for businesses like yours, what their wants and needs are, and the best ways to reach them in your marketing.